Multinational management : a strategic approach /

Foundations of multinational management. Strategy content and formulation for multinational companies. Management processes in strategy implementation: design choices for multinational companies. Management processes in strategy implementation: managing people in multinational companies. Ethics and...

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Bibliografiska uppgifter
Huvudupphovsman: Cullen, John B. 1948-
Materialtyp: Bok
Språk:English
Publicerad: Cincinnati, Ohio : South-Western College, 1999.
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
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Sammanfattning:Foundations of multinational management. Strategy content and formulation for multinational companies. Management processes in strategy implementation: design choices for multinational companies. Management processes in strategy implementation: managing people in multinational companies. Ethics and social responsibility in the multinational company.
Fysisk beskrivning:xvii, 622 p. : ill. ; 26 cm.
ISBN:0538890347