Retail management : a strategic approach /

This book has eight parts: An Overview of Strategic Retail Management, Situation Analysis, Targeting Customers and Gathering Information, Choosing A Store Location, Managing a Retail Business, Merchandise Management and Pricing, Communicating with the Customer, and Planning for the Future.

Guardado en:
Detalles Bibliográficos
Autor principal: Berman, Barry.
Otros Autores: Evans, Joel R.
Formato: Libro
Lenguaje:English
Publicado: Upper Saddle River, NJ : Prentice Hall, 1998.
Edición:7th ed.
Materias:
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
LEADER 01220cam a2200361 i 4500
001 000047855
003 7549
005 20030312141138.0
008 010322|1998 vm 000 eng
020 |a 0136138292 
040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 658.87  |b BE-B 
100 1 |a Berman, Barry. 
245 0 0 |a Retail management :  |b a strategic approach /  |c Barry Berman, Joel R. Evans. 
250 |a 7th ed. 
260 |a Upper Saddle River, NJ :  |b Prentice Hall,  |c 1998. 
300 |a xxviii, 125 p. :  |b ill. ;  |c 27.5cm. 
520 3 |a This book has eight parts: An Overview of Strategic Retail Management, Situation Analysis, Targeting Customers and Gathering Information, Choosing A Store Location, Managing a Retail Business, Merchandise Management and Pricing, Communicating with the Customer, and Planning for the Future. 
630 0 4 |a Management. 
630 0 4 |a Retail trade. 
650 0 4 |a Retail trade  |x Management. 
700 1 |a Evans, Joel R. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng