Strategic management : total quality and global competition /
Strategic management decisions for total quality and global competition. The environment and the strategic plan. International strategic decisions. Business ethics and corporate social responsibility. Corporate strategy. Business-level strategy: competitive strategy. Business-level strategy: total q...
Zapisane w:
| 1. autor: | |
|---|---|
| Kolejni autorzy: | |
| Format: | Książka |
| Język: | English |
| Wydane: |
Cambridge, MA :
Blackwell,
1997.
|
| Hasła przedmiotowe: | |
| Etykiety: |
Dodaj etykietę
Nie ma etykietki, Dołącz pierwszą etykiete!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
| Streszczenie: | Strategic management decisions for total quality and global competition. The environment and the strategic plan. International strategic decisions. Business ethics and corporate social responsibility. Corporate strategy. Business-level strategy: competitive strategy. Business-level strategy: total quality and customer value strategy. Functional strategy. Functional strategy. Strategy implementation: structure and teams. Strategy implementation: culture and behavior. Evaluation, control, and process improvement. |
|---|---|
| Opis fizyczny: | xvi, 300 p. ; 23.5cm. |
| ISBN: | 1557866503 |