Management : Competing in the new era
Using a traditional, functional approach to management, stressing how managers use planning, organization, leadership and control, this text looks at the "new economy". Despite the rise in e-commerce and the trials of dot.com companies, management fundamentals remain the same. This book sh...
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| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | Undetermined |
| 出版事項: |
Boston
McGraw-Hill/Irwin
2002
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| LEADER | 01092nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_108561 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 658.4 | ||
| 082 | |b B329 | ||
| 100 | |a Bateman, Thomas S. | ||
| 245 | 0 | |a Management : | |
| 245 | 0 | |b Competing in the new era | |
| 245 | 0 | |c Thomas S. Bateman, Scott A. Snell | |
| 260 | |a Boston | ||
| 260 | |b McGraw-Hill/Irwin | ||
| 260 | |c 2002 | ||
| 520 | |a Using a traditional, functional approach to management, stressing how managers use planning, organization, leadership and control, this text looks at the "new economy". Despite the rise in e-commerce and the trials of dot.com companies, management fundamentals remain the same. This book shows hoe four underlying themes - quality, cost, innovation and speed - drive competitive advantage in the new economy, whether applied to a traditional or dot.com company. The accompanying CD-ROM contains self-assessment exercises and flash technology, as well as PowerPoint. | ||
| 650 | |a Management | ||
| 904 | |i Giang | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||