Management : Building competitive advantage
This text is organized around four themes: cost, quality, speed and innovation. It has been updated with current business examples and management research and includes coverage of NAFTA, European unification, strategic alliances and the MBA Enterprise Corps. The book places greater emphasis on entre...
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
Chicago
Irwin
1996
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| Teme: | |
| Oznake: |
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