Marketing thương mại điện tử

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Marketing thương mại điện tử

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Sách được chia thành 15 chương nhỏ đề cập đến những vấn đề như quản trị thế giới thương mại điện tử, chính phủ điện tử và vai trò của nó, hành vi mua của khách hàng, cấu trúc hệ thống thị trường điện tử, phân tích khả năng, định vị...

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Bibliografske podrobnosti
Glavni avtor:	Nguyễn, Bách Khoa
Format:	Knjiga
Jezik:	Undetermined
Izdano:	Hà Nội Thống Kê 2003
Teme:	Industrial management,Marketing
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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