Modern competitive strategy
Modern Competitive Strategy, by Gordon Walker, provides a highly readable, broad synthesis of the theory and empirics of the strategy field and organizes this material pedagogically for a core strategy course. The approach is eclectic, reflecting the diversity of the discipline. The book draws on st...
Gorde:
Egile nagusia: | Walker, Gordon |
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Formatua: | Liburua |
Hizkuntza: | Undetermined |
Argitaratua: |
Boston, MA.
McGraw-Hill
2004
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Gaiak: | |
Etiketak: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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Antzeko izenburuak
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Modern competitive analysis
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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases /
nork: E.Gamble John
Argitaratua: (2007) -
Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases /
nork: A. Thompson Arthur
Argitaratua: (2006)