Consumers
Consumers, 2nd Edition" presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised "Consumers" as the most current text in the field in the areas of technology and research, and it contains illustrative examples.
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| Autor principal: | |
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| Formato: | Livro |
| Idioma: | Undetermined |
| Publicado em: |
Boston, MA.
McGraw-Hill/Irvin
2004
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| Assuntos: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
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| 020 | |c 403000 | ||
| 082 | |a 658.8342 | ||
| 082 | |b A765 | ||
| 100 | |a Arnould, Eric J. | ||
| 245 | 0 | |a Consumers | |
| 245 | 0 | |c Eric Arnould, Linda Price, George Zinkhan. | |
| 260 | |a Boston, MA. | ||
| 260 | |b McGraw-Hill/Irvin | ||
| 260 | |c 2004 | ||
| 520 | |a Consumers, 2nd Edition" presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised "Consumers" as the most current text in the field in the areas of technology and research, and it contains illustrative examples. | ||
| 650 | |a Consumer behavior.,Consumer behavior. | ||
| 650 | |z United States. | ||
| 904 | |i Minh | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||