Management of the sales force
The book covers the concepts and applies the theories associated with managing a sales force. The sales management course is offered in most marketing departments.
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| Format: | Book |
| Language: | Undetermined |
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Boston, MA
McGraw-Hill
1999
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Summary: | The book covers the concepts and applies the theories associated with managing a sales force. The sales management course is offered in most marketing departments. |
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