Essentials of marketing
The content is average, but the text is very cluttered with extraneous sidebar information, symbols, different colored headings, and purple "online" blocks on many pages. My biggest complaint is that one chapter is completely missing
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Mason, OH
Thomson/ South-Western
2006
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 00800nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_123628 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 2108000 | ||
| 082 | |a 658.8 | ||
| 082 | |b L218 | ||
| 100 | |a Lamb, Charles W. | ||
| 245 | 0 | |a Essentials of marketing | |
| 245 | 0 | |c Charles W. Lamb, Joseph F. Hair, Carl McDaniel. | |
| 260 | |a Mason, OH | ||
| 260 | |b Thomson/ South-Western | ||
| 260 | |c 2006 | ||
| 520 | |a The content is average, but the text is very cluttered with extraneous sidebar information, symbols, different colored headings, and purple "online" blocks on many pages. My biggest complaint is that one chapter is completely missing | ||
| 650 | |a Marketing | ||
| 650 | |x Management. | ||
| 904 | |i Minh | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||