Strategic marketing planning

Strategic marketing planning provides a step-by-step guide to each stage of the marketing plan and strategy development process. Featuring a practical and concise approach, this text is an invaluable resource for students and business practitioners charged with the responsibility of developing a str...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Reed, Peter
Formato: Libro
Lenguaje:Undetermined
Publicado: Australia Thomson 2007
Materias:
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ