Strategic management : formulation, implementation, and control
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter book. The book is completed with multiple Business Week and traditional strategic management cases. Pearce and Robi...
Đã lưu trong:
Tác giả chính: | |
---|---|
Định dạng: | Sách |
Ngôn ngữ: | Undetermined |
Được phát hành: |
Boston
McGraw - Hill
2007
|
Những chủ đề: | |
Các nhãn: |
Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
|
Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
---|
LEADER | 01252nam a2200217Ia 4500 | ||
---|---|---|---|
001 | CTU_133898 | ||
008 | 210402s9999 xx 000 0 und d | ||
020 | |c 470000 | ||
082 | |a 658.4012 | ||
082 | |b P359 | ||
100 | |a Pearce II, John A. | ||
245 | 0 | |a Strategic management : | |
245 | 0 | |b formulation, implementation, and control | |
245 | 0 | |c John A. Pearce II, Richard B. Robinson, Jr. | |
260 | |a Boston | ||
260 | |b McGraw - Hill | ||
260 | |c 2007 | ||
520 | |a Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter book. The book is completed with multiple Business Week and traditional strategic management cases. Pearce and Robinson’s Strategic Management presents a unique pedagogical model created by the authors. Instructors who desire quantitative analysis will like the financial data available here. The new, strong coverage of Business Week material provides a currency and uniqueness to the text. --This text refers to the Hardcover edition. | ||
650 | |a Strategic planning,Kế hoạch chiến lược | ||
904 | |i Năm | ||
980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ |