Avon : Building the world’s premier company for women

AVON: Building the World's Premier Company for Women is the first book ever to show how this cosmetics juggernaut achieved such incredible success, while revealing secrets any business can use to effectively market products of all kinds-especially to women. Avon, the Winning Formula for Selling...

Fuld beskrivelse

Đã lưu trong:
Bibliografiske detaljer
Hovedforfatter: Klepacki, Laura
Format: Bog
Sprog:Undetermined
Udgivet: Hoboken, N.J. John Wiley & Sons 2005
Fag:
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
LEADER 01263nam a2200217Ia 4500
001 CTU_151727
008 210402s9999 xx 000 0 und d
020 |c 16.70 
082 |a 338.764672 
082 |b K63 
100 |a Klepacki, Laura 
245 0 |a Avon : 
245 0 |b Building the world’s premier company for women 
245 0 |c Laura Klepacki ; foreword by Andrea Jung 
260 |a Hoboken, N.J. 
260 |b John Wiley & Sons 
260 |c 2005 
520 |a AVON: Building the World's Premier Company for Women is the first book ever to show how this cosmetics juggernaut achieved such incredible success, while revealing secrets any business can use to effectively market products of all kinds-especially to women. Avon, the Winning Formula for Selling to Women Around the World, has come a long way since handing out its first perfume sample back in 1886. The company, long famous for ringing customer doorbells, is now the world's largest direct sales organization-with almost five million representatives in more than 140 countries. 
650 |a Cosmetics industry,Direct selling,Bán hàng trực tiếp,Ngành mỹ phẩm 
904 |i Trần Thị Hồng Thắm 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ