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Tiếp thị và quảng bá sản phẩm = Marketing advertising and publicity

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Tài liệu bàn về những điều cản bản và lợi ích của tiếp thị, những mong đợi thực tế và những sai lầm chính để tránh trong việc lập kế họac, những nguêyn tắc cơ bản lập trong chiến lược thông tin tiếp thị, bên cạnh đó tài liệu cũng c...

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Bibliografiske detaljer
Hovedforfatter:	Callen, Barry
Format:	Bog
Sprog:	Undetermined
Udgivet:	Thành phố Hồ Chí Minh Tổng hợp Thành phố Hồ Chí Minh 2010
Fag:	Marketing,Publicity,Advertising
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Lignende værker

Nghề quảng cáo
af: Suliagin, lu. A.
Udgivet: (2004)

Kỹ thuật quảng cáo
af: Huỳnh, Văn Tòng
Udgivet: (1999)

Nghệ thuật quảng cáo :
Udgivet: (2008)

Nghệ thuật quảng cáo
af: Armand Dayan
Udgivet: (1998)

Tiếp thị và quảng bá sản phẩm
af: Callen, Barry
Udgivet: (2010)

Phương pháp quảng cáo thực nghiệm
af: Caples, John
Udgivet: (2004)

Quảng cáo truyền hình trong kinh tế thị trường :
af: Đào, Hữu Dũng
Udgivet: (2004)

Tâm huyết của một nhà quảng cáo
af: Ogilvy, David
Udgivet: (2000)

Le pouvoir publicitaire
af: Leduc, Robert
Udgivet: (1974)

Tiếp thị & quảng bá sản phẩm = Marketing advertising and publicity
af: Callen, Barry
Udgivet: (2010)

Nghệ thuật quảng cáo
af: Armand Dayan
Udgivet: (2001)

Advertising contemporary society :
af: Rotzoll, Kim B.
Udgivet: (1986)

Đường vào nghề - Copywriter
af: Nhật An
Udgivet: (2007)

Bí quyết thành công trong hoạt động quảng cáo
af: Hopkins, Claude C.
Udgivet: (2004)

Quảng cáo để khuyến khích tiêu thụ sản phẩm
af: Nguyễn Thị Lành
Udgivet: (2000)

The Practice of Advertising
af: Mackay, Adrian R.
Udgivet: (2005)

Tiếp thị sản phẩm & quảng bá sản phẩm : Cẩm nang quản lý = Marketing, advertising, and publicity /
af: Callen, Barry.
Udgivet: (2010)

Kommunikation und Gesellschaft :
Udgivet: (1972)

Advertising Impact and Controlling in Content Marketing
af: Thomas, Horner
Udgivet: (2025)

The white paper marketing handbook :
Udgivet: (2006)

Integrated marketing communications in advertising and promotion
af: Shimp, Terrence A.
Udgivet: (2007)

The
af: Bly, Robert W.
Udgivet: (2006)

IMC : an integrated marketing communications exercise /
af: Jakacki, Bernard C.
Udgivet: (2001)

Social Media Strategy: Marketing, Advertising and Public Relations in The Consumer Revolution (Second Edition)
af: Keith, A. Quesenberry
Udgivet: (2023)

Quảng cáo ở Việt Nam :
af: Phi, Vân
Udgivet: (2007)

Marketing management for small and medium enterprises: Promotion and advertising
af: Business School of the National Economics Univ. of Hanoi
Udgivet: (2001)

Marketing and advertising yearbook
Udgivet: (1990)

Advertising campaign strategy:
af: Parente, Donald
Udgivet: (2004)

The e-code :
af: Vitale, Joe
Udgivet: (2005)

Marketing communications :
af: Crane, Edgar
Udgivet: (1965)

Promotion and integrated marketing communications
af: Semenik, Richard J.

Quảng cáo và các hình thức quảng cáo hiệu quả nhất
af: Vũ, Quỳnh
Udgivet: (2006)

Advertising: An Integrated Marketing Communication Perspective (Fourth Edition)
af: Gayle, Kerr, et al.
Udgivet: (2023)

Marketing concepts for libraries and information services
af: Sáez, Eileen Elliott de
Udgivet: (2004)

Quảng cáo trên internet
Udgivet: (2000)

An experimental investigation into the use of written smell references in ecotourism advertisements /
af: Magnini, Vincent P.

Advertising and promotion :
af: Belch, George E. (George Eugene)
Udgivet: (2004)

Advertising and promotion :
af: Belch, George E. (George Eugene)
Udgivet: (2004)

Beyond advertising
af: Wind, Yoram
Udgivet: (2016)

Advertising and promotion : an integrated marketing communications perspective
af: Belch, George E
Udgivet: (2018)