Motivational marketing : How to effectively motivate your prospects to buy now, buy more, and tell their friends too!
Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our 'thing'? And, sadly, most training remains focused on selling. We are all bett...
Đã lưu trong:
| Tác giả chính: | |
|---|---|
| Định dạng: | Sách |
| Ngôn ngữ: | Undetermined |
| Được phát hành: |
Hoboken, N.J.
John Wiley & Sons
2007
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| Những chủ đề: | |
| Các nhãn: |
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Không có thẻ, Là người đầu tiên thẻ bản ghi này!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 01207nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_163803 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 7.13 | ||
| 082 | |a 658.8342 | ||
| 082 | |b I.32 | ||
| 100 | |a Imbriale, Robert | ||
| 245 | 0 | |a Motivational marketing : | |
| 245 | 0 | |b How to effectively motivate your prospects to buy now, buy more, and tell their friends too! | |
| 245 | 0 | |c Robert Imbriale | |
| 260 | |a Hoboken, N.J. | ||
| 260 | |b John Wiley & Sons | ||
| 260 | |c 2007 | ||
| 520 | |a Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our 'thing'? And, sadly, most training remains focused on selling. We are all better served pondering the psychology of the buyer ratherthan the techniques and tactics of selling. That's what Robert Imbriale has done in Motivational Marketing. This book is a valuable exercise in being about the customer | ||
| 650 | |a Marketing,Tiếp thị | ||
| 650 | |x Psychological aspects,Khía cạnh tâm lý | ||
| 904 | |i Qhieu | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||