Motivational marketing : How to effectively motivate your prospects to buy now, buy more, and tell their friends too!

Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our 'thing'? And, sadly, most training remains focused on selling. We are all bett...

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Bibliographic Details
Main Author: Imbriale, Robert
Format: Book
Language:Undetermined
Published: Hoboken, N.J. John Wiley & Sons 2007
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ