Motivational marketing : How to effectively motivate your prospects to buy now, buy more, and tell their friends too!

Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our 'thing'? And, sadly, most training remains focused on selling. We are all bett...

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Autor principal: Imbriale, Robert
Format: Llibre
Idioma:Undetermined
Publicat: Hoboken, N.J. John Wiley & Sons 2007
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