Creating rainmakers : The manager's guide to training professionals to attract new clients

Every manager of a professional firm realizes that generating leads and landing new clients are critical components of any successful business venture. But transforming accountants, architects, attorneys, consultants, engineers, and other professionals into client-generators is not always easy to do...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Harding, Ford
Materyal Türü: Kitap
Dil:Undetermined
Baskı/Yayın Bilgisi: Hoboken, N.J. John Wiley & Sons 2006
Konular:
Etiketler: Etiketle
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Diğer Bilgiler
Özet:Every manager of a professional firm realizes that generating leads and landing new clients are critical components of any successful business venture. But transforming accountants, architects, attorneys, consultants, engineers, and other professionals into client-generators is not always easy to do. Divided into two comprehensive parts-The Rainmaker Model and The Elements of Rainmaking-Creating Rainmakers outlines all the steps you should take to turn your professional staff into a powerful team of sales winners. Filled with in-depth insight and practical advice, this book will show you how to: Generate leads; Build a strong network of contacts; Master a variety of sales techniques; Develop capable successors to current rainmakers; And much more.