Global strategic management
Introduce a broadened definition of "global strategy"; comprehensive and innovative coverage; in-depth and consistent explanations of cutting-edge research; and an interesting and accessible way to engage students. The text uses the "strategy tripod"--analyzing strategy from the...
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1. autor: | |
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Format: | Książka |
Język: | Undetermined |
Wydane: |
Australia
South Western
2009
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Hasła przedmiotowe: | |
Etykiety: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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LEADER | 01094nam a2200229Ia 4500 | ||
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001 | CTU_171278 | ||
008 | 210402s9999 xx 000 0 und d | ||
020 | |c 194.39 | ||
082 | |a 658.4012 | ||
082 | |b P398 | ||
100 | |a Peng, Mike W. | ||
245 | 0 | |a Global strategic management | |
245 | 0 | |c Mike W. Peng | |
260 | |a Australia | ||
260 | |b South Western | ||
260 | |c 2009 | ||
520 | |a Introduce a broadened definition of "global strategy"; comprehensive and innovative coverage; in-depth and consistent explanations of cutting-edge research; and an interesting and accessible way to engage students. The text uses the "strategy tripod"--analyzing strategy from the industry-, institution-, and resource-based views--to answer the question: What determines the success or failure of firms around the globe? | ||
526 | |a Quản trị chiến lược | ||
526 | |b KT623 | ||
650 | |a Strategic planning,Business planning,Kế hoạch chiến lược,Kế hoạch kinh doanh | ||
904 | |i Ánh Vân, Trúc | ||
980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ |