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Mass media in a changing world

Essentials of Management concisely surveys current management theories and research. Through a variety of real world examples from small, medium, and large companies the reader learns how those ideas are used by practicing managers. The organization of this text follows the mainstream functional app...

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Bibliografiske detaljer
Hovedforfatter: Rodman, George
Format: Bog
Sprog:Undetermined
Udgivet: New York McGraw-Hill 2006
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Summary:Essentials of Management concisely surveys current management theories and research. Through a variety of real world examples from small, medium, and large companies the reader learns how those ideas are used by practicing managers. The organization of this text follows the mainstream functional approach of planning, organizing, leading, and controlling; but the content is flexible and encourages instructors to use the organization they are most comfortable with