A framework for marketing management

A Framework for Marketing Management is a concise paperback adapted from Philip Kotler's #1 selling book, Marketing Management. A four-part organization covers understanding marketing management, analyzing marketing opportunities, making marketing decisions, and managing and delivering marketi...

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Bibliografiske detaljer
Hovedforfatter:	Kotler, Philip
Format:	Bog
Sprog:	Undetermined
Udgivet:	Upper Saddle River, N.J. Prentice Hall 2001
Fag:	Marketing,Quảng cáo Management,Quản trị
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Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

A framework for marketing management

af Kotler, Philip
Udgivet 2016

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

A framework for marketing management

af Kotler, Philip
Udgivet 2003

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

A framework for marketing management

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