Drives and tasks in bank marketing

This implies that bank marketing transcends the picture of it portrayed by those bankers. Unfortunately, while the erroneous views persist, there are skills gaps in customer service and managing banking relationships. The irony of this situation is that marketing provides structure for, and nourishe...

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Bibliographic Details
Main Author: Onyiriuba, Leo
Format: Book
Language:Undetermined
Published: Lagos (Nigeria) NFS Bureau Limited 2013
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

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