Not for free : Making money in the digital age

It used to be only dotcom start-ups lacked workable business models. But now the ubiquity of cheap communications and computing is deeply wounding business models across the board. Combined with rapidly changing customer expectations, the rules for how value is delivered, and what, when, and how muc...

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Главный автор: Berman, Saul Jay
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Язык:Undetermined
Опубликовано: Boston, Mass. Harvard Business Review Press 2011
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Итог:It used to be only dotcom start-ups lacked workable business models. But now the ubiquity of cheap communications and computing is deeply wounding business models across the board. Combined with rapidly changing customer expectations, the rules for how value is delivered, and what, when, and how much customers will pay are in flux.