Social media management : Technologies and Strategies for Creating Business Value

This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. To do so, the book pursues a uniquely mult...

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Xehetasun bibliografikoak
Egile nagusia:	Looy, Amy Van
Formatua:	Liburua
Hizkuntza:	Undetermined
Argitaratua:	London Springer 2016
Gaiak:	Truyền thông xã hội,Internet marketing,Social media,Tiếp thị Internet Tiếp thị,Marketing
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Social Media Management Technologies and Strategies for Creating Business Value

nork Looy, Amy Van
Argitaratua 2016

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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Social media management : Technologies and Strategies for Creating Business Value

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