Mastering the dynamics of innovation : How companies can seize opportunites in the face of technological change

A model for how innovation unsettles industries and firms, with histories of product developments - fluorescent lighting, computers, photography - and strategies for nurturing innovation. The text provides a strategy that should help companies become and remain industry leaders. It draws on the hist...

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Detalles Bibliográficos
Autor principal: Utterback, James M.
Formato: Libro
Lenguaje:Undetermined
Publicado: Havard Havard University Press 1994
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