Mastering the dynamics of innovation : How companies can seize opportunites in the face of technological change

A model for how innovation unsettles industries and firms, with histories of product developments - fluorescent lighting, computers, photography - and strategies for nurturing innovation. The text provides a strategy that should help companies become and remain industry leaders. It draws on the hist...

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書目詳細資料
主要作者: Utterback, James M.
格式: 圖書
語言:Undetermined
出版: Havard Havard University Press 1994
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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總結:A model for how innovation unsettles industries and firms, with histories of product developments - fluorescent lighting, computers, photography - and strategies for nurturing innovation. The text provides a strategy that should help companies become and remain industry leaders. It draws on the history of innovation by inventors and entrepreneurs, and develops a practical model for how innovation enters an industry, how firms respond, and how new and old players wrestle for dominance. The author asserts that existing organizations must consistantly abandon past success and embrace innovation, even when it undermines their traditional strengths