Managing across borders : The transnational solution

The economic liberalization of Eastern Europe, the single European market and the rise of industrialization in Asia call for a fresh approach to international business. This book shows how to analyze the economic, social and political changes and to develop appropriate responses. The book analyzes t...

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Bibliographic Details
Main Author: Bartlett, Christopher A.
Format: Book
Language:Undetermined
Published: Boston, Mass. Harvard Business School Press 1989
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ