Strategic management for tourism, hospitality and events
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host...
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Livro |
| Idioma: | Undetermined |
| Publicado em: |
London
Routledge
2015
|
| Assuntos: | |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 01162nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_229623 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 910.684 | ||
| 082 | |b E92 | ||
| 100 | |a Evans, Nigel | ||
| 245 | 0 | |a Strategic management for tourism, hospitality and events | |
| 245 | 0 | |c Nigel Evans. | |
| 260 | |a London | ||
| 260 | |b Routledge | ||
| 260 | |c 2015 | ||
| 520 | |a Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are:Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategyNew interna | ||
| 650 | |a Tourism,Strategic planning,Hoạch định chiến lược,Du lịch | ||
| 650 | |x Management,Quản lý | ||
| 904 | |i Bằng | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||