Strategic management for tourism, hospitality and events

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Evans, Nigel
Format: Buch
Sprache:Undetermined
Veröffentlicht: London Routledge 2015
Schlagworte:
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