Competing on analytics : The new science of winning : updated, with a new introduction

Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing su...

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Главный автор: Davenport, Thomas H.
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Опубликовано: Boston Harvard Business Review Press 2017
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ