The little black book of innovation : How it works, how to do it

In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational...

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Hlavní autor: Anthony, Scott D.
Médium: Kniha
Jazyk:Undetermined
Vydáno: Boston, Mass. Harvard Business Review Press 2017
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Shrnutí:In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovation’s key steps: finding insight, generating ideas, building businesses, and strengthening capabilities.