Food and agribusiness marketing in Europe
This groundbreaking book is the first to provide state-of-the-art information on the current changes and developments in European food and agricultural marketing. Food and Agribusiness Marketing in Europe contains broad and up-to-date coverage of agricultural and food marketing by experts in a varie...
Đã lưu trong:
| Định dạng: | Sách |
|---|---|
| Ngôn ngữ: | Undetermined |
| Được phát hành: |
New York
International Business
1993
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| Những chủ đề: | |
| Các nhãn: |
Thêm thẻ
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| LEADER | 01410nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_23786 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 381.41094 | ||
| 082 | |b F686 | ||
| 245 | 0 | |a Food and agribusiness marketing in Europe | |
| 245 | 0 | |c Matthew Meulenberg, editor | |
| 260 | |a New York | ||
| 260 | |b International Business | ||
| 260 | |c 1993 | ||
| 520 | |a This groundbreaking book is the first to provide state-of-the-art information on the current changes and developments in European food and agricultural marketing. Food and Agribusiness Marketing in Europe contains broad and up-to-date coverage of agricultural and food marketing by experts in a variety of European countries including Germany, Greece, Italy, the United Kingdom, France, Ireland, Belgium, the Netherlands, Spain, and Hungary. With chapters selected by the famous marketing specialist Matthew Meulenberg of The Netherlands, this enlightening book allows food and marketing professionals to gain new perspectives on the changing roles of food retailing and food industry in agricultural marketing and the structure of agriculture and food markets. | ||
| 650 | |a Agricultural industries,Farm produce,Food industry and trade | ||
| 650 | |x Case studies,Marketing,Case studies,Case studies | ||
| 650 | |z Europe,Europe,Europe | ||
| 904 | |i Phượng, Hải | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||