Marketing căn bản = Basic marketing

Khái niệm về marketing (tiếp thị). Phân khúc thị trường và marketing hỗn hợp. Nghiên cứu tiếp thị và người tiêu dùng. Chiến lược tiếp thị và chiến lược phân phối. Nghiên cứu các tình huống marketing...

Täydet tiedot

Tallennettuna:

Bibliografiset tiedot
Päätekijä:	Vũ, Thế Phú
Aineistotyyppi:	Kirja
Kieli:	Undetermined
Julkaistu:	Thành phố Hồ Chí Minh Đại Học Quốc Gia Thành phố Hồ Chí Minh 2000
Aiheet:	Marketing
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


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245		0	\|a Marketing căn bản =
245		0	\|b Basic marketing
245		0	\|c Vũ Thế Phú
260			\|a Thành phố Hồ Chí Minh
260			\|b Đại Học Quốc Gia Thành phố Hồ Chí Minh
260			\|c 2000
520			\|a Khái niệm về marketing (tiếp thị). Phân khúc thị trường và marketing hỗn hợp. Nghiên cứu tiếp thị và người tiêu dùng. Chiến lược tiếp thị và chiến lược phân phối. Nghiên cứu các tình huống marketing
650			\|a Marketing
904			\|i Minh, 010301
980			\|a Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing căn bản = Basic marketing

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