The macintosh way
The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry.
Kaydedildi:
| Yazar: | |
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| Materyal Türü: | Kitap |
| Dil: | Undetermined |
| Baskı/Yayın Bilgisi: |
New York
Harper Perennial
1990
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| Konular: | |
| Etiketler: |
Etiketle
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| LEADER | 00821nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_89163 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 338.761004 | ||
| 082 | |b K22 | ||
| 100 | |a Kawasaki, Guy | ||
| 245 | 4 | |a The macintosh way | |
| 245 | 0 | |c Guy Kawasaki | |
| 260 | |a New York | ||
| 260 | |b Harper Perennial | ||
| 260 | |c 1990 | ||
| 520 | |a The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry. | ||
| 650 | |a Computer software,Microcomputers | ||
| 650 | |x Marketing,History,Programming,Marketing,History | ||
| 904 | |i Truc | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||