The macintosh way
The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry.
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| Autor principal: | |
|---|---|
| Formato: | Livro |
| Idioma: | Undetermined |
| Publicado em: |
New York
Harper Perennial
1990
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| Assuntos: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 082 | |a 338.761004 | ||
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| 100 | |a Kawasaki, Guy | ||
| 245 | 4 | |a The macintosh way | |
| 245 | 0 | |c Guy Kawasaki | |
| 260 | |a New York | ||
| 260 | |b Harper Perennial | ||
| 260 | |c 1990 | ||
| 520 | |a The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry. | ||
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| 650 | |x Marketing,History,Programming,Marketing,History | ||
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| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||