Product development performance : strategy, organization, and management in the world auto industry

The result of six years of research conducted at the Harvard Business School on how different manufacturing firms around the world approach the development of new products. Its principal focus is on the impact of strategy, organization, and management on this critical component of business strategy....

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Clark, Kim B.
स्वरूप: पुस्तक
भाषा:Undetermined
प्रकाशित: Boston, Mass. Harvard Business School Press 1991
विषय:
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