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| LEADER |
01373nam a2200385 4500 |
| 001 |
DLU060056203 |
| 005 |
##20061103 |
| 008 |
##010516s2002 maua b 001 0 eng |
| 010 |
# |
# |
|a 2001091172
|
| 020 |
# |
# |
|a 0072415444 (alk. paper)
|
| 020 |
# |
# |
|a 0072451769 (CD-ROM)
|
| 040 |
# |
# |
|a DLC
|c DLC
|d DLC
|
| 050 |
# |
# |
|a HF5821
|b .B62 2002
|
| 082 |
# |
# |
|a 659.1
|b AR-W
|
| 100 |
# |
# |
|a Arens, William F.
|
| 245 |
# |
# |
|a Contemporary advertising /
|c William F. Arens
|
| 250 |
# |
# |
|a 8th ed.
|
| 260 |
# |
# |
|a Boston :
|b McGraw-Hill Irwin,
|c 2002
|
| 300 |
# |
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|a xxxii, 690 p. :
|b ill. (some col.) ;
|c 29 cm +
|e 1 CD (4 3/4 in).
|
| 440 |
# |
# |
|a The McGraw-Hill/Irwin series in marketing
|
| 500 |
# |
# |
|a Title on CD-ROM: Student CD-ROM for use with Contemporary advertising. 8th ed.
|
| 504 |
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|a Includes bibliographical references and indexes.
|
| 538 |
# |
# |
|a System requirements for accompanying CD-ROM: IBM PC or 100% compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5 or higher.
|
| 650 |
# |
# |
|a Advertising.
|
| 740 |
# |
# |
|a Student CD-ROM for use with Contemporary advertising.
|
| 923 |
# |
# |
|a 25/2006
|
| 992 |
# |
# |
|a 36.100
|
| 994 |
# |
# |
|a DLU
|
| 900 |
# |
# |
|a True
|
| 911 |
# |
# |
|a Đào Thị Thu Huyền
|
| 925 |
# |
# |
|a G
|
| 926 |
# |
# |
|a A
|
| 927 |
# |
# |
|a SH
|
| 980 |
# |
# |
|a Thư viện Trường Đại học Đà Lạt
|
