Applications in basic marketing /
"Clippings from the popular business press."
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| Hoofdauteur: | |
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| Andere auteurs: | |
| Formaat: | Sách giấy |
| Gepubliceerd in: |
Homewood, IL:
Irwin,
c1990-
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| Onderwerpen: | |
| Tags: |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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| Samenvatting: | "Clippings from the popular business press." |
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| Gepubliceerd in: | 1990- |
| Beschrijving item: | Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. Latest issue consulted: 2004/2005. Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> |
| Fysieke beschrijving: | v. : ill. ; 26 cm. |
| Periodiciteit: | Annual |
| Bibliografie: | Includes bibliographical references. |
| ISSN: | 1099-5579 |
| Gerelateerde Items: | Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. |


