Applications in basic marketing /

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Applications in basic marketing /

"Clippings from the popular business press."

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书目详细资料
主要作者:	Perreault, William D., Jr.
其他作者:	McCarthy, E. Jerome
格式:	Sách giấy
出版:	Homewood, IL: Irwin, c1990-
主题:	Marketing > Periodicals. Marketing > Management > Periodicals. Marketing > Périodiques. Marketing > Coupures de presse > Périodiques.
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

实物特征
总结:	"Clippings from the popular business press."
出版:	1990-
Item Description:	Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. Latest issue consulted: 2004/2005. Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
实物描述:	v. : ill. ; 26 cm.
出版频率:	Annual
参考书目:	Includes bibliographical references.
ISSN:	1099-5579
相关项目:	Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.