Giáo trình marketing căn bản

Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Detaylı Bibliyografya
Yazar:	Đinh Tiên Minh (Chủ biên)
Diğer Yazarlar:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Materyal Türü:	Kitap
Dil:	Vietnamese
Baskı/Yayın Bilgisi:	H. Lao động 2012
Konular:	Quản trị kinh doanh
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Diğer Bilgiler
Özet:	Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác
Diğer Bilgileri:	ĐTTS ghi: Trường Đại học Kinh tế TP. Hồ Chí Minh. Khoa Thương mại - Du lịch - Marketing
Fiziksel Özellikler:	282 tr. Bảng, biểu đồ 24cm

Giáo trình marketing căn bản

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