Giáo trình marketing căn bản

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Giáo trình marketing căn bản

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Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Podrobná bibliografie
Hlavní autor:	Đinh Tiên Minh (Chủ biên)
Další autoři:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Médium:	Kniha
Jazyk:	Vietnamese
Vydáno:	H. Lao động 2012
Témata:	Quản trị kinh doanh
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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