Art direction - Art director và hành trình định hướng hình ảnh trong chiến dịch quảng cáo

Trình bày bí quyết về hành trình định hướng hình ảnh mang đến một cách tiếp cận rõ ràng, chi tiết về công việc sáng tạo nghệ thuật - Art Direction để truyền tải một thông điệp quảng cáo theo cách thu hút sự chú ý, lôi cuốn về mặt thị g...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Mahon, Nik
Άλλοι συγγραφείς:	Nguyễn Hữu Nam (Dịch)
Μορφή:	Βιβλίο
Γλώσσα:	Vietnamese
Έκδοση:	H. Dân Trí 2023
Σειρά:	Bộ sách Sáng tạo không rào cản 1
Θέματα:	Truyền thông đa phương tiện
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ


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100	1		\|a Mahon, Nik
245	1	0	\|a Art direction - Art director và hành trình định hướng hình ảnh trong chiến dịch quảng cáo \|c Nik Mahon ; Nguyễn Hữu Nam dịch
260			\|a H. \|b Dân Trí \|c 2023
300			\|a 183 tr. \|b Hình ảnh \|c 25 cm
490	1		\|a Bộ sách Sáng tạo không rào cản \|v 1
520	3		\|a Trình bày bí quyết về hành trình định hướng hình ảnh mang đến một cách tiếp cận rõ ràng, chi tiết về công việc sáng tạo nghệ thuật - Art Direction để truyền tải một thông điệp quảng cáo theo cách thu hút sự chú ý, lôi cuốn về mặt thị giác và nhất quán với các mục tiêu mang tính chiến lược và đầy tính sáng tạo của một thương hiệu: Vai trò của art director, bộ công cụ định hướng hình ảnh, tạo ra các mẫu quảng cáo, phương tiện truyền thông...
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980			\|a Thư viện Trường Đại học Nam Cần Thơ

Art direction - Art director và hành trình định hướng hình ảnh trong chiến dịch quảng cáo

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