Media industries in the digital age : How media businesses work today

This book examines how digital technologies have transformed media industries, focusing on changes in production, distribution, and business models. It explores streaming platforms, data-driven strategies, and global market shifts, offering a clear overview of how media companies operate in the digi...

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Glavni avtor: Lotz, Amanda D.
Drugi avtorji: Havens, Timothy
Format: Knjiga
Jezik:Vietnamese
Izdano: Cambridge, UK Polity Press 2025
Izdaja:1st ed.
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Thư viện lưu trữ: Thư viện Trường Đại học Nam Cần Thơ