Digital business and e-commerce management

This book offers a comprehensive guide to managing digital business and e-commerce. It covers key strategies for digital transformation, online marketing, customer engagement, and technology use in business. With real-world case studies and updated content on AI and digital platforms, it is an essen...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Chaffey, Dave
अन्य लेखक: Arturi, Tanya, Edmundson-Bird, David
स्वरूप: पुस्तक
भाषा:Vietnamese
प्रकाशित: Hoboken, NJ Pearson 2024
संस्करण:8th ed.
विषय:
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Thư viện lưu trữ: Thư viện Trường Đại học Nam Cần Thơ