Marketing căn bản

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Marketing căn bản

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Đề cập đến nội dung: Giới thiệu về Marketing, nghiên cứu, phân khúc, lựa chọn và định vị môi truờng marketing. Các chiến luợc marketing, bao gồm chiến luợc về sản phẩm, định giá, phân phối và xúc tiến. Tổ chức thực hiện marketing.; KT182...

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Dades bibliogràfiques
Autor principal:	Quách, Thị Bửu Châu
Altres autors:	Trường Đại học Kinh tế Tp.Hồ Chí Minh
Format:	Llibre
Idioma:	Undetermined
Publicat:	H. Lao động 2012
Matèries:	Marketing > Căn bản; Quản trị marketting
Accés en línia:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=17674
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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