International marketing strategy

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International marketing strategy analysis, development and implementation

Includes bibliographical references and index

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Bibliographic Details
Main Author:	Doole, Isobel
Other Authors:	Lowe, Robin
Format:	Book
Language:	Undetermined
Published:	NY. Cengage Learning 2012
Subjects:	Export marketing > Management > Case studies; Tiếp thị xuất khẩu > Quản lý > Nghiên cứu trường hợp; Quản lý tiếp thị
Online Access:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21664
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Institutions:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một


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001	TDMU_21664
008	210410s9999 xx 000 0 und d
082			\|a 658.84
090			\|b D432
100			\|a Doole, Isobel
245		0	\|a International marketing strategy
245		0	\|b analysis, development and implementation
245		0	\|c Isobel Doole, Robin Lowe
260			\|a NY.
260			\|b Cengage Learning
260			\|c 2012
300			\|a xxv, 440 p.
520			\|a Includes bibliographical references and index
650			\|a Export marketing \|x Management \|x Case studies; Tiếp thị xuất khẩu \|x Quản lý \|x Nghiên cứu trường hợp; Quản lý tiếp thị
700			\|a Lowe, Robin
856			\|u http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21664
980			\|a Trung tâm Học liệu Trường Đại học Thủ Dầu Một