Strategic management

Revised edition of the work, Strategic management : concepts; Includes bibliographical references and indexes; What is strategy, and why is it important? -- Strategic leadership : managing the strategy process -- External analysis : industry structure, competitive forces, and strategic groups -- Int...

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Autor principal: Rothaermel, Frank T
Formato: Libro
Lenguaje:Undetermined
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Acceso en línea:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=24829
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