Strategic management

Revised edition of the work, Strategic management : concepts; Includes bibliographical references and indexes; What is strategy, and why is it important? -- Strategic leadership : managing the strategy process -- External analysis : industry structure, competitive forces, and strategic groups -- Int...

詳細記述

保存先:
書誌詳細
第一著者: Rothaermel, Frank T
フォーマット: 図書
言語:Undetermined
主題:
オンライン・アクセス:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=24829
タグ: タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một
その他の書誌記述
要約:Revised edition of the work, Strategic management : concepts; Includes bibliographical references and indexes; What is strategy, and why is it important? -- Strategic leadership : managing the strategy process -- External analysis : industry structure, competitive forces, and strategic groups -- Internal analysis : resources, capabilities, and core competencies -- Competitive advantage, firm performance, and business models -- Business strategy : differentiation, cost leadership, and integration -- Business strategy : innovation and entrepreneurship -- Corporate strategy : vertical integration and diversification -- Corporate strategy : mergers and acquisitions, strategic alliances -- Global strategy : competing around the world -- Organizational design : structure, culture, and control -- Corporate governance and business ethics
物理的記述:xxxiv, 468 p.