Nguyên lý tiếp thị Principles of Marketing

Trình bày Tiếp thị: Tạo dựng và giành lấy giá trị khách hàng; Doanh nghiệp và Chiến lược tiếp thị: Hợp tác xây dựng quan hệ khách hàng; Phân tích Môi trường tiếp thị; Quản lý thông tin tiếp thị để thấu hiểu mong muốn ẩn sâu của khách h...

Täydet tiedot

Tallennettuna:

Bibliografiset tiedot
Päätekijä:	Kotler, Philip
Muut tekijät:	Armstrong, Gary
Aineistotyyppi:	Kirja
Kieli:	Undetermined
Julkaistu:	H. Lao động - Xã hội; Tinh văn Media 2012
Aiheet:	Tiếp thị > Nguyên lý > Lý thuyết
Linkit:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=29655
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một


LEADER	01363nam a2200229Ia 4500
001	TDMU_29655
008	210410s9999 xx 000 0 und d
082			\|a 363.7
090			\|b K435
100			\|a Kotler, Philip
245		0	\|a Nguyên lý tiếp thị
245		0	\|b Principles of Marketing
245		0	\|c Philip Kotler, Gary Armstrong; Lại Hồng Vân, Kim Phượng, Hoài Phương, Chí Trung (dịch giả)
260			\|a H.
260			\|b Lao động - Xã hội; Tinh văn Media
260			\|c 2012
300			\|a 778tr.
520			\|a Trình bày Tiếp thị: Tạo dựng và giành lấy giá trị khách hàng; Doanh nghiệp và Chiến lược tiếp thị: Hợp tác xây dựng quan hệ khách hàng; Phân tích Môi trường tiếp thị; Quản lý thông tin tiếp thị để thấu hiểu mong muốn ẩn sâu của khách hàng; Thị trường người tiêu dùng và hành vi mua hàng của người tiêu dùng; Thị trường tổ chức và hành vi mua hàng của tổ chức....
650			\|a Tiếp thị \|x Nguyên lý \|x Lý thuyết
700			\|a Armstrong, Gary
856			\|u http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=29655
980			\|a Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Nguyên lý tiếp thị Principles of Marketing

Samankaltaisia teoksia