Những đòn tâm lý trong thuyết phục 6 "vũ khí" gây ảnh hưởng hiệu quả được các chuyên gia thuyết phục hàng đầu sử dụng

Phân tích kèm theo các ví dụ sinh động và thiết thực về sáu nguyên tắc tâm lý của nghệ thuật thuyết phục bao gồm: Sự nhất quán, sự đáp trả, bằng chứng xã hội, uy thế, thiện cảm và sự khan hiếm; Tên sách tiếng Anh: Influence : The psycholog...

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Bibliographic Details
Main Author:	Cialdini, Robert B
Other Authors:	Mai, Hạnh
Format:	Book
Language:	Undetermined
Published:	Lao động ; Công ty Sách Alpha 2018
Subjects:	Tâm lí học > Bí quyết thành công > Thuyết phục
Online Access:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=33221
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Institutions:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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Những đòn tâm lý trong thuyết phục 6 "vũ khí" gây ảnh hưởng hiệu quả được các chuyên gia thuyết phục hàng đầu sử dụng

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