Sales Technology Making the Most of Your Investment

This book is concerned with how executives can effectively manage a complex and costly sales technology initiative in order to get the most out of it. In particular, it begins by providing the reader with a detailed discussion on the various technologies that are being used by sales organizations. I...

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Detalles Bibliográficos
Autor Principal: Panagopoulos, Nikolaos G
Formato: Libro
Idioma:Undetermined
Publicado: Business Expert Press 2010
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Acceso en liña:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38153
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Descripción
Tóm tắt:This book is concerned with how executives can effectively manage a complex and costly sales technology initiative in order to get the most out of it. In particular, it begins by providing the reader with a detailed discussion on the various technologies that are being used by sales organizations. It then examines the factors that can lead to effective sales technology implementation and the pathways from using the system to salesperson performance. Next, it offers several methods that executives can use to calculate the performance impacts of such investments.; Ebook from IG Library
Descrición Física:194 Pages