Understanding the Dynamics of the Value Chain

Ebook from IG Library ; In his 1985 book, Competitive Advantage, Michael Porter introduced the concept of the value chain and described it as 'a systematic way of examining all activities a firm performs and how they interact, (necessary) for analyzing the sources of competitive advantage,'...

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Auteur principal: Mawhinney, John
Autres auteurs: Presutti, William
Format: Livre
Langue:Undetermined
Publié: Business Expert Press 2013
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Accès en ligne:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38438
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